In case you've been following the butting of heads between the Public Relations Society of America and CBS News Sunday Morning's correspondent Andrew Cohen, he responded yesterday to PRSA's public outcry here:
http://www.cbsnews.com/stories/2008/06/02/sunday/main4146383.shtml
Honestly though, what better way to garner attention than to attack a community of publicists?
Through his remarks, Cohen was able to single-handedly Rally the entire industry,achieving much more talk than he could have even dreamed of achieving if he’d hired a single practitioner (or agency) forthright.
I’d never paid any attention to him prior to this incident being called to my attention. A little crass, yes, but it certainly put him on the map, didn’t it?
No comments:
Post a Comment