Maybe this social media thing works after all…maybe

I may be a cynic through and through, but I try my best to refrain from complaining, really and truly.

It takes a certain level of complete and utter dissatisfaction for someone (or at least me) to blog about it. It’s unfortunate that a blog entry (NOT our letter to customer service) caught the attention of the uppers at Network Solutions, but it’s smart of them to monitor the chatter. And it’s appreciated, as a person who had a situation that needed rectifying.

The point in all this lies in the fact that I go round and round with clients all the time about the benefits of social media. Monitor your chatter! Find out what people are saying about your brand- and if bad- use it as a customer service tool (as Matt did by leaving the comment to my previous entry.) It’s genius. Google alerts are an amazing [and free] thing.

As a consumer, I feel better knowing that a brand I’m talking about could be read by the company. As a company, I’m empowered with a tool that is a window into the consumer’s mind.

Awesome!

And I really do hope we can work something out with NetSol.